New Homes Guide
New Homes Guide
Media Kit

Advertising Specs

Below are a list of Ad Components and their specifications. These are listed in alphabetical order.

Event

  • Title: No character limit
  • Date: Specific date, or a date range
  • Time: Specific start time, time period range
  • Website URL: Link to event details on your website (optional)
  • Description: No character limit
  • Notes: Event will automatically be removed from site once Event has passed

Email Alerts

  • Type: HTML/Plain-Text based email
    (choose one and/or both)
  • Specs: Provide the following:
  • Notes:
    • HTML emails are designed by the advertiser.
    • No Flash or Javascript are permitted in the HTML email.
    • If using CSS, please use Inline styling versus Internal or linking to an External CSS file.

Expanded Listing Sponsorship

  • Specs: 300 (w) x 250 (h) pixels
  • File Types: SWF (Flash Movie) OR JPG or GIF (72 dpi, RGB format)
  • File Size: 100 KB Maximum
  • Website Link: Provide link to your website
  • Notes:
    If submitting a Flash banner, please place the click-through url within the movie
    Appears on all of your Expanded Listings pages

Homepage Sponsorship

Platinum Level Advertisers Only

  • Images: Up to 3 images can be displayed
    Specs: 563 x 389 pixels, 72 dpi, JPG, RGB format
  • Text: Caption up to 80 characters (including spaces) for each image
  • Notes:
    • Images must not contain embedded text or logos
    • No Black/White images will be accepted

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Incentives Ad

  • Text:
    Headline: Maximum of 60 characters (including spaces)
    Copy: Maximum of 120 characters (including spaces)
  • Website Link: Provide link to your website (optional)

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"In the News" article

  • Image: 1 image (optional)
    Specs: 205 x 155 pixels, 72 dpi, RGB format, JPG or GIF
  • Text
    Headline: Up to 60 characters (including spaces)
    Optional Subhead: Up to 100 characters (including spaces)
    Copy: Unlimited

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Leaderboard Ad

  • Specs: 728 (w) x 90 (h) pixels
  • File Types: SWF (Flash Movie) OR JPG or GIF (72 dpi, RGB format)
  • File Size: 100 KB Maximum
  • Website Link: Provide link to your website
  • Notes: If submitting a Flash banner, please place the click-through url within the movie

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Logo

  • Image: 1 logo per Ad Package
    Specs: 130 x 40 pixels, 72 dpi, RGB format, JPG format only
  • Notes: Logo must be on a white background

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Map Sponsorship

  • Specs: 300 (w) x 250 (h) pixels
  • File Types: SWF (Flash Movie) OR JPG or GIF (72 dpi, RGB format)
  • File Size: 100 KB Maximum
  • Targeting Criteria: Target your Map Sponsorship by up to 4 county locations
  • Website Link: Provide link to your website
  • Notes: If submitting a Flash banner, please place the click-through url within the movie

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Move In Now Listing

For Builder Web Packages Only

  • Images: Up to 4 per listing
    Specs: 155 x 104 pixels, 72 dpi, RGB format, JPG or GIF
  • Additional Information
    Website Link: Provide link to your website
    Contact Community: Need email address(es) contact
    Incentives: Provide up to 200 characters (including spaces)
    Description/Amenities: Provide up to 400 characters (including spaces)
    MapQuest Directions: Submit an address and/or GPS Location coordinates
  • Submit Listing: Use the Online Submission Form

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PagePeel

  • Images: The following two images must be turned in:
    1 Small Image: 73 x 73 pixels, 72 dpi, RGB format, JPG format only
    1 Large Image: 500 x 500 pixels, 72 dpi, RGB format, JPG format only
  • File Size: 150 KB Maximum
  • Website Link: Provide link to your website
  • Notes:
    Small Image used for "Corner", before page peeled
    Large Image used for "Content", after page peeled
    Appears on all pages except: Homepage, Showcase Ad pages, and Expanded Listings pages.

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Photo Gallery

  • Images: Up to 50 images
    Specs: Landscape images: 700 max width / height proportionate
    Portrait images: 700 max height / width proportionate
    RGB format, 72 dpi, JPG
  • Text
    Title: Up to 30 characters (including spaces)
    Optional Caption: Up to 60 characters (including spaces)
  • Example: View a sample Photo Gallery

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Premium / Expanded Listing

  • Images: Up to 4 per listing
    Specs: 155 x 104 pixels, 72 dpi, RGB format, JPG or GIF
  • Additional Information
    Website Link: Provide link to community page on your website
    Make Appointment: Need email address(es) contact
    Request Brochure: Need email address(es) contact
    Contact Community: Need email address(es) contact
    ** If you provide an email address(es) for "Contact Community",
    this will be used for Make Appointment and Request Brochure.
    Incentives: Provide up to 200 characters (including spaces)
    Community Details: Provide up to 200 characters (including spaces)
    MapQuest Directions: Submit an address and/or GPS coordinates
    Driving Directions: Submit driving directions text

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Search Sponsorship

  • Specs: 300 (w) x 250 (h) pixels
  • File Types: SWF (Flash Movie) OR JPG or GIF (72 dpi, RGB format)
  • File Size: 100 KB Maximum
  • Targeting Criteria: Select 1 County and up to 2 price ranges
  • Website Link: Provide link to your website
  • Notes: If submitting a Flash banner, please place the click-through url within the movie

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Section Sponsorship

  • Image: 1 Section Sponsorship image
  • Specs: 205 x 155 pixels, 72 dpi, RGB format, JPG or GIF
  • Text:
    Headline: Maximum of 60 characters (including spaces)
    Subhead: Maximum of 60 characters (including spaces)
    Copy: Maximum of 400 characters (including spaces)
  • Website Link: Provide link to your website

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Showcase

  • Specs: 532 x 500 pixels, max file size 75k
  • File Types: SWF (Flash Movie), JPG or GIF (72 dpi, RGB format)
  • File Size: 150 KB Maximum
  • Text:
    Copy:     'About' paragraph for company profile, up to 280 characters (including spaces)

Showcase Sponsorship

  • Specs: 300 (w) x 250 (h) pixels
  • File Types: SWF (Flash Movie) OR JPG or GIF (72 dpi, RGB format)
  • File Size: 100 KB Maximum
  • Website Link: Provide link to your website
  • Notes: If submitting a Flash banner, please place the click-through url within the movie

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Sidebar Ad

  • Images: 1 image per Sidebar Ad
    Specs: 85 x 57 pixels, 72 dpi, RGB format, JPG or GIF
  • Text:
    Headline: Maximum of 30 characters (including spaces)
    Copy: Maximum of 80 characters (including spaces)
  • Website Link: Provide link to your website
  • Targeting Criteria: Target your Sidebar Ad by Location and Price.
    Choose the appropriate Sidebar Ad Form to view your selection options. [PDF - 33 kb]
    Builder | Planned Community | Active Adult Community

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Super Model

  • Model Name: Provide the name of the Model
  • Community Name: Provide name of Community where the Model is located
  • Description: Provide up to 200 characters (including spaces) of copy about the Model
  • Images: 6 images (minimum of 4)
    Specs: 404 x 267 pixels, 72 dpi, RGB format, JPG or GIF
  • Notes: Please provide names for each of the photos as you would like them displayed on the Super Model. (Example: Family Room, Kitchen, Master Bath, etc.)

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Video

  • Specs: Standard video size of 320 x 240 pixels
  • File Type: FLV (Flash Video file)
  • Title: Up to 60 characters including spaces
  • Website Link: Provide link to your website
  • Notes:
    • If you have existing video you would like to use, please provide us with the FLV file according to the specifications above.
    • We also offer video production services. Please contact your Account Executive for information about shooting a video.

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Virtual Tour

  • Website Link: Provide a link to Virtual Tour
  • Image: 1 image
    Specs: 155 x 104 pixels, 72 dpi, RGB format, JPG or GIF
  • Title: Up to 30 characters (including spaces)
  • Notes:
    • Virtual Tour is not created nor hosted by New Homes Guide

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